What does a website actually cost in South Africa?

by Hotspot Digital | Aug 18, 2026 | Web Design

“Sorry, but roughly, what does a website cost for something like ours?” It comes up on every first call, and it almost always arrives wrapped in an apology. The ones who apologise are usually the ones who’ve been burned before. Or they open with...

Do you need a social media manager, or just a phone?

by Hotspot Digital | Aug 9, 2026 | Social Media

Somebody has told you your business needs to be on TikTok. A nephew, a man at a networking breakfast, or the competitor who posts twice a day. Here’s our answer before we argue for it. Most of you should run this yourselves, and put the money you saved into ads....

Should you write your own blog posts, or pay someone?

by Hotspot Digital | Aug 1, 2026 | Marketing, SEO

You’ve been meaning to start the blog since January. Or there are 3 posts on it from 2023, and you’d rather nobody scrolled that far. Either way, you’ve landed on the same question everyone brings us. Should you write your own blog posts, or pay...

What’s in a monthly SEO retainer, and when not to buy one

by Hotspot Digital | Jul 22, 2026 | SEO

SEO is the one line on your marketing budget you can’t see. A maintenance invoice has a website you can open. An ads invoice has a dashboard you can log into. SEO gets you a number on a page and somebody’s word for it. Nothing on that quote tells you what...

Why do people land on my site and leave without enquiring?

by Hotspot Digital | Jul 11, 2026 | SEO, Social Media, Web Design

Your traffic report looks busy. Your inbox doesn’t. People are finding your site, having a look around, and leaving without a word. Nobody emails to explain why. They just go. Your problem has a name, and the name is UX. Sounds pricey, doesn’t it?...